Sep 20, 2024

4min read

Stop Requesting Unstructured “30-Minute” Meetings Without a Plan

Lately, I’ve noticed a pattern with some folks, mostly first time founders, asking me for support, particularly for help with pitch decks, fundraising, design, YC, or Antler Fellowship applications, etc. While I’m always happy to help, here’s something to consider before reaching out to me—or anyone else you’d like help from, especially potential investors. It’s the exact approach!

⚡️ Come Prepared: If you’re asking for feedback or a meeting, have a clear structure and focus. Don’t ask for “advice” without specifics. Also, if I took the time to send some feedback over email, please read it. Sending me a meeting request back just to have me explain the email I already wrote, is lazy. Not reading the entire email in the first place is also wild to me. Respect the time already given.

⚡️ Advice ≠ Work: If I’m advising you—especially for free—I’m here to guide you, not to do the work for you. If you’re asking for design advice, don’t expect me to walk you through the entire process step-by-step. That’s like asking a mechanic to tell you how to fix your car over a call. Google it, do your homework, then come back with specific questions and I can confirm and point you in the right direction.

⚡️ Consider Fair Value: If you’re continuously requesting 30-minute calls for advice, feedback or whatever, think about offering something in return, like standard advisory shares. There’s a limit to how much help can be given in the short term without cost as a friendly gesture. Respect the time and be mindful.

⚡️ Be Clear with Warm Intros: If you’re asking for a warm intro, offer to send a brief blurb explaining why you want the intro. This allows me to ask the person if they have time and are interested in the connection. Don’t assume I’ll make the intro without first getting their permission—especially if we don’t have a strong relationship or we’ve just recently met. Be crystal clear with your ask.

⚡️ Keep Advisors in the Loop: If you have advisors, I highly recommend adding them to your monthly investor update list. Keeping advisors informed helps maintain strong relationships and ensures they stay engaged—especially if you’re considering them as potential investors down the road.

The best advice I can give is: LOCK IN! Do the work with intensity and urgency—this isn’t a 9-5 anymore. Speed, commitment, and momentum will save you! Be crystal clear about your goals and intentions, and take full ownership of the process if you're running a startup. Good luck! 🫡